When Comic Con returned to Wellgate Shopping Centre, Hozah was right there with it, making sure fans arriving for the weekend didn’t get stuck in parking chaos. Our ANPR tech, barrier-free setup, and plain-English instructions all played their part. But the real magic? Hozah created a marketing competition, complete with bold Comic Con-themed creatives, designed to attract Comic Con goers to Wellgate’s car park, and one lucky attendee won a full year of free parking.
Announcing our Prize Draw Winner
A huge congratulations goes out to Ayesha C., the winner of our Comic Con Autopay prize draw!
Ayesha secured the incredible prize of one year of free parking at Wellgate. We are proud that Hozah made her journey smoother. Here is what Ayesha had to say about her seamless experience:
From parking pain points to a smooth digital experience
Before Hozah, Wellgate faced familiar issues: unreliable barriers, clunky processes, and time-consuming interventions for staff. Within weeks, the site was modernised with upgraded ANPR and simple ways to pay. The difference was immediate, quicker entry and exit, fewer queue-related queries, and easier options for regulars through digital permits. That success set the tone for a long-term partnership built on reliable AI-driven tech and plain-English communication.
Support that goes beyond installation
Our role doesn’t end when the cameras switch on. We provide ongoing technical support, monthly check-ins, and practical guidance for on-site messaging. The aim is consistent: keep the system easy to use so staff can focus on welcoming visitors rather than managing machines.
With great parking comes great efficiency
For Comic Con, we shared straightforward information rather than running a sales push. On arrival, drivers saw clear signs that explained the two main options. Autopay lets drivers register once online and have their stay billed automatically after they leave, no app, no tickets. If a driver would rather pay for a single visit, on-site signage points to a quick web link. Season tickets and partner permits are handled digitally, so there are no plastic passes to manage.
In the days leading up to the event, Wellgate’s channels carried short, plain-language posts with the essentials: when Comic Con runs, where to park, and how payment works.
This approach keeps lanes moving, reduces intercom calls and last-minute confusion. For site owners and local businesses, that means calmer peaks, fewer complaints, and less admin tied to lost tickets or manual overrides.
Want the full story? Email us directly at hello@hozah.com for a full case study featuring Wellgate Shopping Centre…
Ready to elevate your parking?
If you want a calmer visitor experience and a lighter workload for your team, Hozah can support with both technology and simple, effective customer communications. Book a meeting with our parking experts to explore options for your site.
